The Kindle Fire HDX is a seven-inch tablet with a
tiny footprint. With a narrow bezel it feels
squarer than many other tablets while
maintaining the 16:10 ratio of the screen. In short, it
feels rather like an iPad mini, albeit without the metal
build. The back is soft-touch plastic, adorned by a
large Amazon logo in landscape orientation. The
casing has an angular pattern that slopes away
towards the edges, making the tablet feel even
thinner than it is. The power and volume buttons are
located on these slopping edges. They sit in the
general vicinity of your thumbs when holding the
tablet in landscape mode, and are almost impossible
to fi nd in portrait mode. It’s strange, then, that some
apps actually force you to use it in portrait mode.
The Kindle Fire HDX boots into Amazon’s own
version of Android. You would be hard pressed to fi nd
many traces of Android within the UI, such is Amazon’s
complete overhaul of how the system works. The
home screen features a large Recent Items widget,
built around your Amazon content purchases, along
with a selection of your favourite apps. Along the top
are tabs that enable you to quickly navigate to your
games, apps, books, music, videos and so on. The
content stores are built directly into the UI, as is cloud
support. So you open the Movies, for example, and
can see your local content, cloud-stored content and
tap the Store icon to buy some new stuff. Needless to
say, all your activity is tied to your Amazon account,
just as other devices are tied to Google.
The notifi cations pane from Android remains in
place, as well as a few more obscure features, but for
the most part this is an Amazon tablet. The
replacement apps are pretty good; the keyboard
works well, the Silk web browser is faster than
Chrome. We just can’t say it does things better than
Android. It’s a great content consumption device, if
you’re a heavy Amazon user.